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Our Story

Healthier Choice IE is not just another Vaping brand with a cool name, catchy slogan and a Facebook page. We are different from the rest because we actually make our own E-Liquid. All of our E-liquid is produced from our state of the art factory facility in County Waterford, Ireland. What’s more we only use 4 base ingredients, all of which carry full CoA (certification of analysis) and QA certification and that are only sourced from certified and approved European suppliers.

We want to supply a product that is fully traceable to source, a product that you can trust. When one of our customers makes the switch we want them to be confident in recommending Healthier Choice IE products to their friends and family. We have enjoyed rapid growth since January 2013. So much so that Healthier E-Liquid is now sold in over 400 retail locations and that number is increasing weekly as more people make the switch to a healthier alternative. As well as this easy to use online store you can also find our products in newsagents, petrol stations and supermarkets.

Thank you for taking the time to learn a bit more about our company and the Healthier Choice E-Liquid we produce. If you have any queries please visit our FAQ section or feel free to email us: enquiries@healthierchoice.ie